SOCIAL MEDIA MANAGEMENT
Your online presence is just one part of your brand, but did you know it can be one the key factors in determining whether a potential client will work with you or not? Having a social media strategy is not only important, but vital to the success of your brand. I offer three packages for social media management. If one of the packages doesn’t have everything you need, then contact me and I can put together a custom package for you. All packages include monthly analytics reports and tracking, a monthly planning session, and a clear cut plan of action to make sure you reach your goals.
Social Media Management Packages Include:
- Setup and Management of the Big 3: Facebook, Instagram, & Pinterest
- Competitive Analysis Workbook
- Audience Analysis Workbook
- Hashtag Research
- Install auto-tweet on Twitter
- Editing and creating of 1 video template per month (slideshow / flipbook) of your images and videos
- Daily posts on the Big 3 Platforms (2 posts per day on Facebook, 1 post on Instagram, 10 pins per day on Pinterest)
- Custom Designed Headers & Profile Pics for Facebook, Twitter, Instagram, and Pinterest
- Bio Optimization
- Content Curation
- Custom Designed Images
- Access to Canva design templates I create for you
- 1 Blog Image Designed Per Week
- Monthly Planning Session with Elle
- Content curation for sharing 5 newsworthy articles per week
- Facebook header design and optimization with your copy and call to action
- Facebook profile picture design
- Monitoring and replying to customer / fan comments and questions
- Hashtag research
- Custom designed images to engage your followers and attract new fans
- Month ahead planning with visual layout for your approvals
- Liking, commenting and following of other relevant accounts
- Monitoring and replying to Direct Messages
- Visual planner
- Profile optimization
- Board organization and review (up to 10 boards)
- Optimization of each board, including description, categories and board covers
- Following relevant accounts
- Commenting on relevant accounts
- Custom design of your top 10 blog post images – resized and optimized specifically for Pinterest
- Daily pinning of 10 to 25 repins
6 and 12-month Social Media Packages are available to choose from based on your needs.
- Facebook Ad Management
- Includes design of creative, setup of split testing of ads, audience targeting, setup of your lead capture page, thank you page, shortlink (such as bit.ly), and integration with auto-responder or download offer, and weekly ad stats reporting.
- Note: If you are purchasing a new website build with Elle, you will receive a complimentary opt-in page and thank you page template design.
- You provide the content of the ad, access to LeadPages account, WordPress backend, and other vital account details in order to create a proper Facebook Ads Funnel.
- Email Marketing Campaign Management
- Includes setup of your email software (such as Mailchimp), setup and design of 1 email template, weekly newsletter image design, integrate your social media, setup and design of a Call to Action, and review of your copy.
- You provide all content included in your email newsletter. Team Elle Westley will review your copy, but you ultimately responsible for final approval and changes to all grammar and typos.
- Video Creation
- If you have an active subscription to Animoto, you will provide access to your account and I will create a video from your high-resolution images or video files. You will provide all content to be used.
SOUNDS GOOD! HOW DO I GET STARTED?
Schedule a FREE Social Media Strategy initial planning session with Elle to knock out your social media goals. Congratulations for deciding to uplevel your brand and online presence, you won’t regret it!
Social media management is a process and part of your entire online marketing strategy. 6 or 12 month packages are available with monthly billing, 3 platforms are included (Facebook, Instagram and Pinterest), custom branded and designed images, page setup and administrative structure, custom branded and designed cover and profile photos, daily social media posting, customer interaction and engagement, and more. Social media management packages start at $1997 and go up from there. To begin your social media package, contact Elle for a FREE strategy session and consultation.